STEP 3

Embed changes

Recognize people's contributions, celebrate successes, reinforce the benefits

Projects fail if people aren't committed to them.

Take the time to plan activities that ensure your project outcomes are sustained

To avoid these:

  • Poor sustainment
  • Old habits reappearing
  • Skepticism about future projects

Create these:

  • Accomplishment
  • Commitment
  • Readiness for the next project

Embed checklist

  • Celebrate successes
  • Recognize people for their efforts in adapting to changes the project has created
  • Reward individuals and groups in recognition of their work
  • Remind people how the project benefits the organisation, customers and employees
  • Create accountability by making results of the project visible
  • Offer continued support to those people still getting used to new processes, tools & systems

Plan variety of Embed activities

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Celebrations

Cements changes the project has created and promotes long-term sustainment

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Public recognitions

Thank people for their efforts, validates positive behaviors

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Rewards

Incentives for achieving milestones or adapting to changes are a powerful motivator - plan carefully!

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Coaching

Builds motivation to maintain new behaviors and offers support to those in need of ongoing support

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Executive presentations

Senior leaders communicating the impact & contribution of the project

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Newsletters

Share news of the positive contributions the project makes and how to continue to support it

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Social media

Share positive posts about the project and changes it has created

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Posters

Create visibility for the completion of the project and remind people of its importance

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Phone calls

Take the time to thank people for their efforts personally

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Face-to-face conversations

About the project, its significance and how to sustain its outcomes

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Presentations

Gather people to report outcomes, lessons learned & ongoing actions to maintain the project.

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Emails

The most common communication medium - don't overuse!

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Intranet/microsites

A go-to repository for detailed information about the project

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Meetings

Share the outcomes of the project, emphasise the importance of continuing to maintain new behaviors

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+ more

Get creative with how you Embed the project!

Examples

Process

New Process

In two weeks time, all complex customer support calls will need to be escalated to team leaders rather than being handled by the regular customer support team.

There is 1 activity for the Embed step in this Change Plan:

Step-Number-3

Embed changes

Recognize efforts, reinforce benefits

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Newsletter

Include an article in the company's monthly newsletter detailing the results of the process change, complaint & call time metrics

Technology

Technology Upgrade

The system screens that the organization's operations team use are being changed to allow new features to be added in the future.

There are 2 activities for the Embed step in this Change Plan:

Step-Number-3

Embed changes

Recognize efforts, reinforce benefits

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Coaching

Ongoing coaching sessions will be offered for 3 months following the update for any individuals having difficulty using the new system

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Celebration

Catered lunch to thank all groups for their hard work and perseverance in adapting to the new system

Role change

Role Change Project

A new performance metric is being introduced that will affect the organization's sales team.

There are 3 activities for the Embed step in this Change Plan:

Step-Number-3

Embed changes

Recognize efforts, reinforce benefits

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Email

Include conversion success metric in weekly team update email

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Newsletter

Article on success of the new performance metric, thanking all team members for their help in ensuring quality service

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Other (small gift)

Hand out 'We made it' coffee mugs to all sales team members to reward efforts in working towards the new performance metric

Schedule Embed activities

Project Initiation

Focus on Engage activities to create awareness & get people on board

Project Planning

Continue Engage activities, use Equip activities to provide people with skills & knowledge they'll need

Project Implementation

Continue Equip activities, begin Embed activities to ensure the project is sustained

Project Closing

Continue Embed activities as long as required to sustain project success

Embed activities